nbcu ad sales: creative partnerships
My time supporting the Creative Partnerships team within NBCUniversal Ad Sales, Marketing and Development, was equal parts informative and enriching. Within the Creative Partnerships group, I supported competition reality, late-night, and unscripted teams. This work spanned iconic NBC programs including The Voice, America’s Got Talent, The Traitors, Top Chef, SNL, Late Night With Seth Meyers, The Tonight Show Starring Jimmy Fallon and more. I developed compelling pitch materials for prospective partners and highlighted on-air advertisements and brand integrations to support content-driven paid media strategies.
final presentation
This deck was created as part of a culminating project for my rotation within the NBCUniversal Ad Sales department. This deck encapsulates the highlights of my time on the team and key learnings from supporting the company’s leading revenue driver.
partnership integration pitch:
THE TRAITORS X THE MACALLAN
This pitch deck was created as an educational exercise utilizing real NBCUniversal IP. The partnerships and ideas proposed are wholly hypothetical and remain under indefinite ownership of NBCUniversal.
COMPETITOR NEWSLETTER
Each week I researched, wrote, and distributed a newsletter to the entire Creative Partnerships team detailing the most notable campaigns and integrations at the time. The newsletter circulated to over 100 internal team members and contained insights on relevance, and industry trends.